Jean-Yves Bourgeois, European correspondent, Beauty Packaging06.10.19
The German firm based in Bechhofen, a few kilometers from Nuremberg -- Geka -- started 2019 at high speed after enjoying an already particularly rich year in 2018 in terms of local and international developments and investments.
Specialized in the production of mascaras, liquid lip, and concealer applicators, the company is more than ever focused on digitalization, innovation, development and environmental issues.
Overview with Alexandre Daniellot, Head of Global Sales & Marketing, Geka.
Jean-Yves Bourgeois: There are a lot of subjects to review with you actually… Let’s start with industrial investments.
Alexandre Daniellot: You know that we have operations in Germany, of course, but also in the U.S., China and Brazil. We are expanding our production facility at our headquarters in Bechhofen, Germany. The expansion work will start in June 2019 and the new production hall will be finished next summer 2020. The aim of this investment is to gather und
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