Nancy Jeffries, Correspondent11.23.20
The CEW Beauty Awards were a multi-day virtual event this year and included a 'Sustainability Excellence' roundtable discussion on November 17th titled "Building a Conscious Brand."
The participants were Gregg Renfrew, founder and CEO, Beautycounter, and Brianne West, founder of Ethique. Beautycounter's mission is to get safer products into the hands of everyone; and Ethique is a zero plastic, zero waste company.
Beautycounter and Ethique are this year's CEW Beauty Award winners in the Sustainability category.
Juliette Sicot-Crevet, vice president of business development, Firmenich, moderated the discussion. Firmenich also sponsored the event, and stated that the winners demonstrate supply chain transparency and a focus on the 'greater good.'
Motivated By A Need To 'Do Better'
Renfrew discussed the impetus for starting her brand, noting the influence of the film,Continue reading this story and get 24/7 access to Beauty Packaging for FREE
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